Dear CEO: What gaps have you noted in your processes over the last two months?

COVID-19 has shown us all that many organisations (and countries) follow a general pattern of reacting to situations, without necessarily localising solutions.

There is always a knee-jerk reaction to crises: react. See what others are doing, then copy it. After all, if it worked for them – it should work for you.

This is one of the reasons we have colossal failures in crises communications.

In many instances, crises situations present a learning opportunity for executives and organisations to see the gaps in their processes, and adapt accordingly.

But you need to know what to look out for.

Mosron Communications’ Bespoke Communications Training for Groups and Organisations provides an avenue for your team to be upskilled, helping you develop internal capacity to:

1. Anticipate potential crises situations

2. Prepare for them and identify potential opportunities

3. Manage corporate, internal and stakeholder communications

What gaps have you identified in your organisational process because of the COVID-19 pandemic?

(For personal executive coaching, please download the Personal PR Consult with Tolucomms brochure.)

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