Nigerian Women in Public Relations (NGWiPR) has hosted the second edition of the Experiencing PR Annual Conference, which brought together public office holders, business executives and public relations professionals across various sectors to discuss the theme: Beyond Crisis: PR for Perception Management in Business and Public Affairs. The Conference, which took place at Alliance Française […]
The Nigerian Women in Public Relations (NGWiPR) has announced its lineup of speakers ahead of the second edition of the Experiencing PR annual conference. The hybrid conference is slated to take place on March 30, 2023, at Alliance Française de Lagos, Ikoyi, and online. Themed “Beyond Crisis: PR for Perception Management in Business and Public
Nigerian Women in PR, a social impact professional organisation set up to advocate for, and provide growth resources to Nigerian women working in Public Relations in and outside Nigeria has held an exclusive stakeholders brunch ahead of the/its 2023 Experiencing PR Conference coming up in March 2023. Attended by representatives of the Nigerian Institute of
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Event
Tailoring your PR content to suit a brand\’s audience is crucial in order to effectively communicate your message and achieve your desired outcome. Here are a few key points to keep in mind when creating PR content for a specific audience: 1. Understand your audience: Before you start creating content, it\’s important to have a
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PR and Communication
In today\’s world, it is not far-fetched that social media plays a huge role in perception management. Social media has become an integral part of modern communication, and it has also become a powerful tool for managing the perception of personal and corporate brands. The ability to control the narrative and present a positive image
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PR and Communication
Whether you are announcing a new product or responding to news about your brand, Press conferences are a great way for organizations and individuals to communicate important information to the public and the media. However, in order for a press conference to be effective, it needs to be well-planned and executed. Here\’s how to make
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PR and Communication
In public relations, perception management can be used to shape the way that an organization is perceived by the public, or to influence the way that a particular issue is perceived by the public. We listed some perception management techniques that you can practice for improved results. Let\’s know if we missed out any. 1.
Perception Management in Action Read More »
PR and Communication
It’s that time of the year again! End-of-the-Year events are happening already, but if you seem to be lost in the mix and don’t know how to go about it, we’ve got you covered! Just check out these tips, put them to good use and you’re good to go! 1. Get the Word Out Early
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PR and Communication
\’Tis the season! Christmas period is always a great time to win over the hearts of your existing and potential clients/customers. So, we curated a few tips to help with spicing up your Digital PR this Christmas. 1. Capitalise on holiday themes Nobody likes a kill-joy during the holidays, even when it comes to advertising
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PR and Communication
What’s PR without engaging one’s publics? Non-existent! Right at the core of establishing goodwill and mutual understanding lies a great amount of engagement between an organisation and its publics. Today, we’ll be taking you through some steps to help your target audience engage with your campaigns. 1. Be Positive Campaigns and content which arouse emotions
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PR and Communication